Why You Don’t Need to Pay $300 for Prescription Glasses | Affordable Eyewear Online

MyNewFrames
Apr 23
2 min read

Updated: May 24

Have you ever walked out of an optical store shocked at the $300 price tag on a pair of prescription glasses? You're not alone—and you don’t have to keep paying that much. At MyNewFrames.com, we believe clear vision shouldn't come with a luxury price tag. Here’s why prescription glasses are so expensive—and how we make them affordable for everyone.

💰 The Hidden Costs Behind $300 Glasses vs. Affordable Prescription Glasses

Most big-name eyewear brands rely on traditional retail channels that include:

Retail Markups: Optical stores often mark up glasses by 200–300%.
Brand Licensing Fees: Designer labels charge eyewear companies to use their name.
Distributors & Middlemen: Every step in the supply chain adds more cost.
Storefront Expenses: Rent, utilities, and staff salaries are built into your bill.

When you pay $300, you’re not just paying for the glasses—you’re paying for everything around the glasses. By contrast, affordable prescription glasses cut out these extra layers, giving you the same quality at a fraction of the cost.

🔍 Are Expensive Glasses Really Better?

Not necessarily.

Most prescription glasses—even luxury ones—are made using similar materials and lens technologies. The difference often comes down to branding, packaging, and retail markup. In fact, many affordable prescription glasses are produced in the same factories as premium brands, offering identical durability and clarity without the designer price tag.

👓 How We Keep Prices Low at MyNewFrames.com

At MyNewFrames.com, we’ve flipped the traditional model to bring you high-quality prescription glasses at truly fair prices. Here’s how:

1. No Middlemen

We work directly with manufacturers and labs. This means no distributors, no resellers—just savings passed on to you.

2. Online-Only Model

Without the overhead of physical stores, we reduce costs dramatically—and we pass those savings to our customers.

3. Quality First

Our frames are made from durable, stylish materials, and our lenses are crafted to meet your prescription precisely. We cut prices, not corners.

💡 What You Get with Our Glasses (Besides Savings)

Scratch-resistant lenses
Lightweight, comfortable frames
Custom prescriptions for clarity and precision
Trendy and classic frame styles to match your look
Transparent pricing—no surprises at checkout

🛒 Ready to Stop Overpaying?

It’s time to see clearly and spend wisely. Join the movement away from overpriced eyewear and experience high-quality glasses—without the sticker shock.

👉 Browse Our Collection